The convenience food and drink category is dynamic and characterised by solutions that are easier to prepare, transport and consume. The growth in the market stems from the needs of consumers who have increasingly busy lifestyles. The flourishing market is forecast to be worth £21.7 billion by 2021, a significant leap from the £15.1 billion that was recorded in 2015, according to IGD Retail Analysis.
Fish and seafood are gaining popularity year on year as disposable incomes increase and consumer awareness around the health benefits of the protein increase. In order to keep up and to celebrate National Seafood Week, LINPAC has analysed five key trends that are seen as shaping the market in coming years.
Hurray! It’s National Cake Week. What better excuse to consume endless slices of the nation’s favourite sweet treat? LINPAC has identified five key trends in bakery that are likely to affect consumer behaviours and shape new innovations in the category.
Healthy eating has been on the mind of consumers of late and with the school term approaching, sending children to school with the right foods is a high priority for parents. LINPAC is one manufacturer that aims to solve this problem by providing innovative, efficient packaging solutions that make it easy for parents to provide a healthy packed lunch.
In the height of summer with the sun shining and spirits high, restaurants, bars, retailers and butchers are rejoicing National Burger Day, this Thursday 25th August. Don’t forget - the best burger deserves the best packaging. Happy National Burger Day from all at LINPAC!
Wellies are on, tents dusted off and torches unearthed from the cupboard containing all things random. LINPAC and EPS provide the possibility of enjoying food in a sustainable and guilt free way during the summer festival season.
Half of the estimated 7 million tonnes of food we throw away from our homes each year is edible; that’s according to the Commons Select Committee for Environment, Food and Rural Affairs (EFRA). EFRA has launched an inquiry into the impact of food waste, a move which LINPAC very much welcomes.
Are we being cheated as the size of product packaging shrinks and prices stay the same? Some would say yes, however our desire for healthier lifestyles, convenience and sustainability could say otherwise.
Everyone enjoys something that is more convenient, easier to open, carry or consume. But can convenience be taken too far? Some retailers have attracted unwanted negative press around their convenience boosting decisions of late.
LINPAC Senior Holdings Limited, Wakefield Road, Featherstone, West Yorkshire, WF7 5DE
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